Cookie Policy
We use cookies and similar technologies. This Cookie Policy explains how we use cookies in connection with the Platform and your related choices. You may also contact us at hello@carbontrail.net with any additional questions.
What are Cookies?
Cookies are small files that websites place on your computer as you browse the web. Like many commercial websites, we use cookies. Cookies — and similar technologies — do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improving the user experience. Cookies and other technologies may also be used to measure the effectiveness of marketing and otherwise assist us in making your use of the Platform and its features more relevant and useful to you.
Pixel tags (also known as web beacons or pixels) are small blocks of code on a web page or in an email notification. Pixels allow companies to collect information such as an individual’s IP address, when the individual viewed the pixel, and the type of browser used. We use pixel tags to understand whether you’ve interacted with content on our Platform, which helps us measure and improve our Platform and personalize your experience.
Local storage allows a website to store information locally on your computer or mobile device. Local storage is mainly used to store and retrieve data in HTML pages from the same domain. We use local storage to customize what we show you based on your past interactions with our Platform.
It is important to understand that cookies (and the technologies listed above) collect personal information as well as non-identifiable information.
How and Why do We Use Cookies?
We use both 1st party cookies (which are set by us) and 3rd party cookies (which are set by a server located outside the domain of our Site). Some of the cookies or similar technologies that we use are “strictly necessary” in that they are essential to the Site. Without them, the Site will not work. Other cookies or similar technologies, while not essential, help us improve our Platform or measure audiences. Why we use cookies is describe below in more detail.
Strictly Necessary or Essential Cookies: These cookies are necessary for the Site to function and cannot be switched off in our systems. We have to load essential cookies for legitimate interests pursued by us in delivering our Site’s essential functionality to you.
Functionality Cookies: These cookies are used to enable certain additional functionality on our Site, such as storing your preferences and assisting us in providing support services to you so we know your browser or operating system. This functionality improves user experience and enables us to provide better Services and a more efficient Platform.
Performance and Analytics Cookies: With your permission, Google tag and Google Tag Manager help us count visits and traffic sources, understand how visitors navigate the Site, and improve its performance. Google Tag Manager is a tool used to manage approved measurement tags; it does not replace your consent choice.
Marketing and Customer Communications: With your permission, HubSpot may use cookies and similar technologies to connect visits and form interactions, measure marketing activity, and help us respond to enquiries. Submitting a form sends the information you provide to HubSpot even when optional tracking cookies are rejected, because that processing is necessary to handle your request.
Optional Google and HubSpot tracking scripts are not loaded until you accept optional analytics and marketing cookies. Strictly necessary technologies, including security and anti-abuse controls used with forms, may operate without optional-cookie consent.
Your Choices
You can learn more about cookies by visiting allaboutcookies.org, which includes additional useful information on cookies and how to block cookies using different types of browsers.
You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Banner on our website. The Cookie Consent Banner allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.
If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. If you’d like to remove or disable cookies via your browser, please refer to your browser’s configuration documentation.
For Google analytics services, you may also use the Google Analytics Opt-out Browser Add-on. Browser-level controls supplement, rather than replace, the choice available in our cookie banner.
Changes to this Cookie Policy
We may update this Cookie Policy from time to time, at our sole discretion. If so, we will post an updated Cookie Policy within the Platform. Changes, modifications, additions, or deletions will be effective immediately on their posting to the Platform. We encourage you to review this Cookie Policy regularly for any changes. Your continued use of the Platform and/or your continued provision of personal information to us after the posting of the updated Cookie Policy will be subject to the terms of the then-current Privacy Policy and Cookie Policy. If you continue to use the Platform you will be deemed to have accepted the change.
Contact Information
If you have any questions or concerns about this Cookie Policy, please email us at hello@carbontrail.net.