AI-led data work
Advanced AI and LLM models process and map unstructured product and supply-chain data, helping teams measure impact at scale.
Better decisions for fashion’s real footprint.
We help fashion and retail teams connect product and supply-chain data to the work of measuring, reporting and reducing environmental impact.
See Carbon Trail in actionWhy we exist
Fashion needs impact work that can move at the speed of the collection.
Through AI, machine learning and comprehensive lifecycle analysis, Carbon Trail enables brands and retailers to measure, track and reduce environmental impact at scale.
The aim is not another static report. It is a connected way of turning the data behind products, suppliers and operations into credible decisions.
Trusted by fashion and retail teams
How we work
Built for the complexity behind every product.
A textile network built on primary data
Our LCA engine is trained with primary facility data in collaboration with hundreds of manufacturers, alongside a growing library of fabric LCAs and custom emission factors.
Enterprise scale, product-level detail
Carbon Trail helps enterprise teams measure entire collections while retaining the granular insight needed from farm and mill through to customer.
What guides us
Progress is a team sport.
Carbon Trail is building toward a more sustainable, climate-conscious fashion & retail industry. These are the principles that keep the work useful.
Data-driven innovation
We bring data science, AI and machine learning into practical workflows for fashion & retail. Accurate data leads to more effective action.
Collaboration for impact
Real change is shared work. We partner with brands, retailers and manufacturers to develop comprehensive decarbonisation strategies.
Empowering action
Knowledge matters when it becomes movement. We help fashion and retail teams turn insight into actions that reduce environmental impact.
The people behind Carbon Trail
We chose to spend our careers on the climate work that matters.
Our founding team brings experience developing data, IoT and AI/ML products at Microsoft and other startups, alongside hands-on work in LCA and decarbonisation strategy for global retailers.
Ashish Rohil
Sunrun | BCG | Kellogg | BITS-Pilani
Shantanu Singh
Microsoft | Nanyang Tech University
Built with the ecosystem
Global by design. Grounded in the work.
Backed by
Denmark
Copenhagen, 2300
USA
San Jose, CA, 95123
India
New Delhi, 110062